History of success in the corporate world...  The combination of my 15 years' worth of skills, experience, training, education, and interests combine to make me a writer who can do more than just put words on paper—or on a screen.  I become your partner in getting results from your target audience.  And when I create your message, you can be sure it will be clear, accurate, and well written.

Although web site programming is not my primary service, I've created small and medium web sites since 1999 . . . and still do.  You can see some of my sites on the Web Sites page of my Portfolio section.  I've also reprogrammed and edited existing sites for accuracy, clarity, usability, and consistency and to make programming more maintainable. 

As with all my work, I focus on your business or communication goal and gather enough information about you and your audience to create a site that meets your goal.  As we focus on the content, we also clarify your entire site design—and usually your overall marketing or communication message for your entire organization, too.  More than a few clients have realized their marketing direction hadn't been clear until I worked with them to put it into a simple statement and into web site menus!  See more about my web site experience on my Background page.

I know how to make web site content work with the site's design and navigation because I've made it all work together on my own.  Additionally, I bring solid experience with human-computer interaction issues from my years leading instructional design projects for computer-based training courses.  I won’t frustrate your web site audience with difficult text, layout, or navigation, and I know how a user reads (or often doesn’t read) online.

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All text, graphics, and photos Copyright © Lauri E. McIntosh 1998-2010, unless stated here otherwise.  All rights reserved.